Your Area of Impact

• Social Media Management: Build and oversee the company’s social media presence, balancing product-specific and corporate content across platforms.
• Campaign Development: Plan and execute digital campaigns (e.g. LinkedIn Campaign Manager) that promote product launches and corporate content, ensuring engagement with key audiences.
• Collaboration: Partner with cross-functional teams (Sales, Product Management, Communications, Clinical Affairs.) to align content with business goals.
• Content Creation: Work with the Product Management and Communications teams to produce compliant, engaging content (product features, thought leadership, case studies).
• Performance Tracking: Monitor campaign success using analytics tools like Matomo, Google Analytics, Hootsuite, providing insights to improve engagement, reach, and conversions.
• Compliance: Ensure all content adheres to healthcare regulations (FDA, HIPAA, MDR) and internal compliance standards.
• Budget Management: Allocate and manage budgets to ensure high ROI across digital marketing initiatives.
• Crisis Communication: Execute crisis management efforts, handling product or corporate issues with swift, compliant responses.
• Trend Monitoring: Stay up to date with digital marketing and social media trends, applying them to both product and corporate strategies.

Your Qualifications and Experience

• A degree in Marketing, Business Administration, Communications, or equivalent professional experience.
• Further training in digital marketing and social media is a plus.
• Proven experience in building and managing social media presences, from content creation to channel management.
• Experience in creating platform-specific content and managing campaigns across various channels.
• Proven experience in content creation, with a strong portfolio showcasing engaging Reels and videos.
• Expertise in storytelling through short-form video content, especially tailored for platforms like Instagram, LinkedIn, and Facebook.
• Ability to create communication strategies for both product marketing and corporate branding, ensuring alignment with broader business objectives.
• Extensive project management experience, with a track record of handling multiple campaigns simultaneously.
• Fluency in English, good level of German
• Experience in the medical device or healthcare industry is advantageous.
• Strong knowledge of compliance and regulations specific to medical devices/healthcare content.
• Familiarity with digital tools and analytics platforms like Google Analytics, Matomo, Hootsuite, etc.
• Curiosity for digital marketing trends and emerging social media platforms.
• Strong collaboration skills, especially in working with cross-functional teams like Product Management, Sales, and Clinical professionals.
• Excellent problem-solving abilities and capacity to handle challenges in a regulated industry.

What we offer

We offer an impactful and influential role with a focus on driving digital strategy in a rapidly growing, international company, as well as attractive benefits and employment conditions.

About Medartis

Founded in 1997 and headquartered in Basel, Switzerland, Medartis is one of the world’s leading manufacturers and providers of medical devices for surgical fixation of bone fractures for upper and lower extremities as well as for the craniomaxillofacial region. Medartis employs approx. 860 individuals across its 13 locations, with products offered in over 50 countries globally. Medartis is committed to providing surgeons and operating theatre personnel with the most innovative titanium implants and instruments as well as best-in-class service. For more information, please visit www.medartis.com.

We look forward to receiving your complete online application.